Marketing, Communication and Business Development Manager

About

PCEA Kikuyu Hospital seeks a full-time Marketing, Communication and Business Development Manager to lead its marketing, communications, public relations, business development, stakeholder engagement and resource mobilization agenda. Applicants need a relevant bachelor's degree, PRSK or KUJ membership in good standing, a valid practicing license, and at least six years' relevant experience including three years in a supervisory role. Terms of service: Full-time. Duty station: PCEA Kikuyu Hospital.

How to apply

For more details and how to apply, please visit the hospital website: www.pceakikuyuhospital.org

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Responsibilities

• Develop and implement integrated marketing, communication, and public relations strategies that strengthen the hospital's brand, market positioning, visibility, and reputation.
• Serve as the primary liaison for hospital communication, coordinating publications, press releases, media advisories, and conferences.
• Enhance the hospital's visibility through print, broadcast, and digital media, including media relations and social media.
• Monitor market trends, media coverage, and public perception, and advise management on opportunities and reputational risks.
• Lead the business development agenda by identifying new markets, service opportunities, and revenue streams.
• Develop and maintain strategic relationships with corporates, insurers, donors, development partners, faith-based organizations, and community groups.
• Lead resource mobilization, including fundraising campaigns, sponsorships, grants, and strategic partnerships.
• Develop business proposals, partnership concepts, and sponsorship packages, and track leads, conversions, and revenue opportunities.
• Oversee the resolution of escalated patient and client complaints and provide strategic direction on customer experience.
• Serve as the focal point for major media engagements.
• Build effective relationships with the church, community, government institutions, media, corporate clients, and insurers.
• Lead, supervise, and mentor the marketing and public relations manager, corporate affairs and communications officer, and customer experience officer.
• Develop and manage departmental budgets, ensuring prudent use of resources and accountability.
• Prepare timely departmental reports, including performance, business development, campaign, and stakeholder engagement reports.
• Provide visionary spiritual leadership that upholds and models the hospital's Christian values.

Qualifications

• A minimum of a bachelor's degree in marketing, business administration, public relations, communications, strategic management, or a related field from a recognized institution.
• Must be a member of the Public Relations Society of Kenya (PRSK) or the Kenya Union of Journalists (KUJ) with good standing.
• Must hold a valid practicing license.
• A minimum of six (6) years of relevant experience, with three (3) in a supervisory capacity.
• Practical knowledge of media engagement, including handling press queries, interviews, and crisis communication.
• Creativity in marketing campaigns, branding, and enhancing institutional visibility.
• Proficiency in digital communication, including social media management, content creation, and online campaigns.
• Confidence in public speaking and representing the hospital at external forums.
• Negotiation and influencing skills to secure support, partnerships, and collaboration.
• Team leadership abilities, including supervision, motivation, and mentorship of staff.
• High cultural sensitivity, integrity, and commitment to the hospital's values and reputation.